The Dreamland Trust met with the Fred Perry design team in Margate last year who were looking for inspiration for a 2014 Spring/Summer capsule collection.

Fred Perry


The collection coincides with this year’s 50th anniversary of the infamous 1964 Whitsun weekend youth clash on Margate sands. For over 50 years mods, skinheads and scooter boys made the weekend pilgrimage to Margate marking their cultural territory and expressing their identity through music and fashion.

In the early 1980s scooter lover and illustrator Paddy Smith began producing and selling commemorative ‘weekender’ patches. The hand printed designs, exclusively available at each event, began to be worn as medals – proof of attendance. Each patch was unique to that weekender and the design told a story about the date and destination.

This season, six exclusive patches have been designed by Paddy Smith and are applied to a series of Fred Perry styles, illustrating the enduring relationship between the Laurel Wreath and British subcultures. Each patch celebrates a unique element of the weekenders and one patch pays tribute to the rejuvenation of Margate’s iconic Dreamland.

The full collection will be available in all Fred Perry Authentic shops and now online at




Dreams can come true

We are full steam ahead at Dreamland HQ planning and designing Dreamland’s vintage arcade style visitor & learning centre in the Grade II*-listed cinema building’s disused seafront amusement arcade.

Our local community were the instigators for raising funds to open a visitor & learning centre. Businesses, national artists and the people of Margate came together and raised over £25k from a celebrity art auction, open day and vintage vehicle rally.

Due to the neglected condition of the building and associate services, handed over to the council last September, new temporary power and water supply system needs to be put into place to commence works. The project design has allowed for the provision of new services to the entire site with the Stage 1 works – provision of these is taking slightly longer than anticipated, but we understand we’ll have full access and utilities soon and will be ready to open this spring.

Meanwhile, we are selecting content and activities for the arcade to create an immersive exhibition describing Dreamland’s rich heritage, the project and future plans whilst evoking the atmosphere of Dreamland and vintage amusement arcade culture.

We’ll announce the opening date shortly.




We are delighted to announce that we have two opportunities coming at the end of this month and beyond.

Firstly we are looking for people with carpentry, painting and decorating skills to help us prepare the Visitor & Learning Centre Arcade due to open this spring and secondly…

We are looking to recruit a flock of Dreamland Guardians to help run the Visitor & Learning Centre Arcade from spring 2014 – spring 2015 acting as:

  • Front of House
  • Ambassadors
  • Invigilators
  • Tour guides
  • Archive collators

Training, handbook, per diems and free tickets to our 2014 events and activities are all part of the Dreamland volly package – plus lots of fun!

If you’d like to join the Dreamland community in please email




Third month into 2014 and the project is progressing well.

All landscape and ecological surveys have now been completed. Tenders for the initial works are being evaluated by our partners, Thanet District Council, and we anticipate an appointment at the end of March. Meanwhile, the council has put out a call for interest to tender for the design and build of the amusement park exterior and interior spaces.

A contractor for the design and build of the Scenic Railway trains is being finalised and the council is in the process of drawing up the contract. Meanwhile the specification for the second package of works is being drawn up for the design and build of the Scenic Railway, associated buildings and railway station.

Corbiere Wheel

A call out for expressions of interest to restore the Corbiere Wheel and Junior Whip has been released by the council.

The Corbiere Wheel is the creation of French engineer, Henri Corbiere, built around 1956.

This veteran Ferris Wheel is the only ride in the world to have a spherical motion. In other words the whole wheel revolves around its base as its gondolas travel in a spiral path describing a sphere through space.

Now in its golden age this state of the art design had its passengers spellbound by the unique sensation of its double action.

Junior WhipDreamland’s Junior Whip is the last surviving original in the UK. The Junior Whip opened at Pleasure Beach Blackpool in 1927 as the Fairy Whip. It was believed to have been originally located in Bingle & Bob’s, the children’s park set up that same year between the Jack ‘n Jill Slide and the Scenic Railway.

In 1934, the ride was moved to Emberton’s Kiddies Park where it was located immediately south of the Zipper Dipper. It operated until 2008, in recent years as Griffin’s Magic Dragon, and in 2009 it was dismantled and moved to Dreamland Margate.




This time of year always brings forward an avalanche of academic and creative inquiry from students and tutors who have been inspired by Dreamland and its many themes from the science of amusement park planning to fine art, architecture, social history, heritage, regeneration and the performing arts.

So, it’s no wonder that this year, likely to be the last year we see Dreamland in its current defunct condition, demand for access to the amusement park, its environs, designs, archive and the project team is greater than ever.

With approximately 70 students engaged from Canterbury School of Architecture, University for the Creative Arts foundation course and University for the Creative Arts fine art department, Canterbury Christ Church University performing arts department and Canterbury Christ Church photograph department, we look forward to seeing the outcomes and exhibiting some of the resulting work in the Visitor & Learning Centre Arcade later this year.




A huge thank you goes to Lisa Hemingway and her team at the Cupcake Café in Margate’s old town for organising a Dreamland pancake fundraiser.

Making, tasting, flippin’ ‘n’ tossing culminated in an impromptu pancake race across the old town – not sure who won, but plenty of fun (and pancakes!) had by all.





Harbour Arms

The Harbour Arms

Thank you also to Richard and Carole at Margate’s micropub, The Harbour Arms (cunningly hidden on Margate’s Harbour Arm!), for their continued support and fundraising pub quiz nights – guaranteed to lubricate the old thinking organ as well as the throat!



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